Netflix’s ad-supported plan will reward binge watchers with ad-free episodes - The Verge

Netflix will soon start cutting down on commercials if you’re on a binge-watching kick. Starting at the beginning of next year, the streamer will toss in an ad-free episode after you’ve watched three episodes in a row.

This is kinda gross, but also a savvy idea. Will it affect usage patterns? I’m inclined to say yes. Netflix wouldn’t offer this if it didn’t help juice their numbers.